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Believe It Or Not ... Building An Opt-In Email List Is STEP 1

by: John C Vincent

Here's an email I sent to one of my "prospective students", his name has been deleted from this article for his privacy:

Believe it or not ... building an opt-in email list is STEP 1, not the website.

Don't make the same mistake 95% of marketers make.

Your Three Top priorities...Right NOW are to:

build your list
Build Your List
BUILD YOUR LIST!!!

No ifs ands or buts!

Firstly, you must Create a Splash Page with a free offer that will entice "your particular" niche enthusiasts to give you their name and email address.

In all reality, your own personal website can come later.

At this time (the beginning of your marketing career) Don't concern yourself with anything else but List Building.

Your Website:
Now you can create your website. So your 2nd concern is generating traffic to that website when it is finally created.

Writing Articles, Joining Forums in your niche, Linking are some of the free ways to accomplish traffic generation.

More on the techniques and strategies concerning the above will come later.

Next Step
So you have your website and the next question should be:

What should you have on every page of that website????

Answer: An Opt-in form.

I'm as serious as a Heart Attack and a MAJOR Stroke combined. Your Opt-in Form should be on every page of your website, it gives the surfer/visitor multiple chances to Opt-in to your service, free report, eCourse etc.

I don't know what you've been told in the past but the above steps Blows Everything Else Out Of The Water when creating a presence on the internet and garnering Opt-ins.

Another issue: Your Affiliate Website
This is not your website ... it's the Company's Website ... you want to create your own presence, your own piece of internet Real-Estate ...not The Affiliate's Program "Website".

Think about it...whose being promoted on this site? Is it a great Program? I hope so ... but don't hit me, the prospect, with it initially. Treat a prospect like a First Date. On your first date with a beautiful young lady, does she pay for dinner, does she pay for a very posh restaurant meal, does she pay for the theater tickets, concert tickets etc.?

Of course not ... you pay pal lol

The same is somewhat true with a prospect...in our case...you offer a HIGH VALUED FREEBIE in exchange for their name and email address...if they agree...you have your opt-in.

Once they're on your list you can then inform them about your Affiliate Website(s). Better yet, you can send them to your very own website which includes links to the various Affiliate Programs you belong to.

Your affiliate page is not your business and it is not your website. Why waste your time and money on building someone else's business? Even if you never get a single sign-up, they will benefit greatly from having thousands of reps like yourself advertising their business.

And the other reason is that affiliate pages are very rarely good sales pages, which means you need to sell people first, before you send them to your affiliate page.

Do NOT promote your affiliate link directly in your ads.

Send people FIRST to your OWN website or splash page and GIVE them valuable information that THEY need. Free valuable information that they can use be it a free report, free eCourse, free software etc.

It's an indisputable fact that your response and your profits from whatever you are promoting will multiply if you promote it via YOUR OWN website or splash page.

(Mentioned that he may create a "How To" WebSite)

One other thing...if you create a "How to make money on the internet" website, make sure you're "really" making money on the internet LOL

The "WHY" is simple:

CREDIBILITY IS EVERYTHING!!!!

Excuse the tone of this email but this is how I tutor my students. There's a heck of a lot I could tell you but the above is the MOST IMPORTANT ELEMENTS if you want to succeed on the internet.

It Ain't a Website
It Ain't SEO (important but not as important)
It Ain't an Affiliate Program
It Ain't a Great Product
It Ain't even traffic to your website.(more on that later)
It Ain't (insert whatever you think it is) LOL!!!

It's none of those...without a list, a targeted Opt-in Email List you will fail in internet marketing. If there is a Secret to internet marketing and guaranteed success... The "Targeted" List Is It.

I hope this little note places you on the right track...I don't want you to waste anymore time...Start Building Your List "Correctly" and you'll never look back...

About The Author

John C. Vincent, CEO of The Opt In Marketing System Web-site provides easy-to-follow, free guidelines on how to build a massive Opt-in list that continuously makes you money online. Content Rich.

http://OptInMarketing.net

http://www.OptInMagic.net

Hot Tips on Content and Syndication for Your Blog

by: Diana Barnum

A blog is an excellent way of establishing yourself and setting up shop on the Internet today. And it’s popular among companies of all sizes, including giants like Microsoft, as well as authors, associations and consultants, according to B.L. Ochman*, Internet marketing strategist and blogging consultant to Fortune 500 companies, including IBM and Cendant.

The main reasons for setting up blogs are generally to get online traffic and do business. And to do both, you need to get the right content on your blog and syndicate.

"We have found that most people with websites, whether for profit or fun, who want and need more traffic, are simply out in left field when it comes to creating and syndicating powerful content to drive targeted traffic back to their sites" says Jack Humphrey, managing partner for Content Desk and its cousin site, Content Propulsion Lab, membership sites for creating websites and content and for syndication.

Get the right content and syndicate with these blogging tips:

1. Design - Blogs are simple to set up. But make them look professional with a nice template or header, coordinating color scheme and good navigation panels.

2. Focus - Stick to one topic. And grow your blog around this theme.

3. Creativity - Use multimedia to attract your website visitors. Don’t be afraid to experiment and mix in some digital images, audio and video with your written content.

4. Income – Incorporate some ads, sponsors, affiliate and reseller products into your blog content, too, for an extra boost to your ROI (return on investment). Turn those extra clicks into extra money.

5. RSS – Make sure to have your RSS feature activated on your blog so that you can syndicate your content. And submit your RSS feed to directories.

6. Articles – Write articles about your blog’s theme, and syndicate them by submitting them to article directories on the Internet.

So keep in mind content and syndication tactics to make the most of your efforts. And take care when setting up blogs.

"Most people have no idea how easy it is to promote their sites with the right tools and the right people helping them to understand what online marketing tactics really work and what tactics they need to steer clear of," Humphrey added.

Humphrey’s Content Desk features new tools for creating Wordpress sites almost instantly with a powerful 3-step site installer, plug-in package and templates. His Content Propulsion Lab is where all the tools, techniques and teaching are, in one place, so that members learn how to create and syndicate all types of content; audio, video, articles and more.

To learn more about content creation and syndication tactics, head to Content Propulsion at: http://www.ContentLabInfo.com. To learn more about Wordpress blog creation and tools for automatic content creation and syndication, visit Content Desk at: http://www.ContentDeskInfo.com.

* “Straight Talk About Blogs: Do You Really Need One?” by B.L. Ochman September 14, 2004, MarketingProfs.com.