Sunday, May 14, 2006

7 Reasons Why People Have Bad Results With Traffic Exchanges

1.) They present the Wrong Offer. People using the traffic exchanges
are only interested in one thing, getting more traffic to their website.
You need to show them how to get More Free Traffic to their websites,
how to pull more orders from their websites, how to get more people to
sign up to their list�

2.) They try to make Direct Sales. Traffic Exchanges are HORRIBLE for
making direct sales. All surfers care about is clicking on to the next
website in order to earn a credit. You need to stop thinking in terms of
sales and start thinking in terms of �leads.� The only way to use the
traffic exchanges is to get the lead and follow up when the prospect has
more time to view your offer.

3.) They use Long Copy. The longest anyone is really going to view your
page is thirty seconds at the most. Some exchanges have twenty second
timers. You need to capture your prospects attention in the shortest
amount of time and get them to opt-in. Once you get them to opt-in, your
emails can be as long as you need them to be.

4.) They use Boring Copy. Hi, thank you for visiting my website. You'll
find multiple business opportunities� NEXT Site� You need to have an in
your face headline. The surfer is in a daze. All he cares about is
clicking to the next site and earning a credit. The last thing you want to
do is bore him.

Create your best headline, use a shocking photo that really gets the
surfer's attention, use quick bullets of your best points and get them to
opt in.

5.) They don't Use a Pop Up. Many exchanges allow you to use 1 pop up.
This is one more time someone will see your campaign. I know they�re
annoying but they work. Use an �exit� pop up if you're worried about
losing a subscriber because they don't like pop ups. He will have all
ready signed up by the time he got it.

6.) They Give Up too soon. You won�t see results over night. In order
to be successful with Traffic Exchanges you need to devote some time. I
say atleast an hour a day. I do it while I watch the Simpsons. It isn't
brain surgery but you do need to be persistent.

7.) They don't Build Downlines. The only way to get a swarm of traffic
is to build a downline in the programs that you use and earn a
percentage of the surfing of your downline. For more information on how to do
this, see my free ebook "The Traffic Exchange Bible".

John Karnish is the author of The Traffic Exchange Bible.

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